Drip Email Sequences

Drip Email Sequences nurtures inbound leads who already opted in — through a lead magnet, a webinar signup, or a free download — with a scheduled email series that builds trust before any sales handoff. This is the marketing-side nurture motion, distinct from a sales rep's outbound cadence. Set the entry trigger (for example, "downloaded the pricing guide") and the goal (for example, "book a demo").